Samsung 77" S95C OLED 4K Smart TV - 2023

Boosted by Quantum Dots 

Samsung OLED Technology

You’ll see your favorite movies, games, and more in a whole new light thanks to the mesmerizing picture quality across a full range of gorgeous colors. Plus, with pure blacks and more than a billion shades of color powered by QD technology, combined with 8.3 million self-illuminating pixels (ultra-fast switching tiny lights) reveals virtually limitless contrast. 

Less to see. More to envy.

Infinity One Design with Slim One Connect

With an impossibly slim and sleek profile, this TV is a straight stunner. Hide cable clutter and enjoy a larger screen experience with Samsung’s Infinity One Design with Slim One Connect.

Your favorite content comes alive

Quantum HDR OLED+

Hollywood content leaps off the screen as your picture is optimized to make bright whites and the deepest blacks crisp and clear. With Quantum HDR OLED+ enjoy rich contrast enabled by the powerful processor that dynamically tone maps every scene.

The brains behind the experience

Neural Quantum Processor with 4K Upscaling

Whether you’re streaming an HD movie, watching live sports, or looking back at home videos, experience it all transformed into sharp 4K resolution with our high-performance, AI-powered processor that upgrades your content scene by scene. *

Fill your room with sound 

Dolby Atmos and Object Tracking Sound+ 

Fill your room with sound and put yourself in the middle of the action with Dolby Atmos® built-in and Object Tracking Sound+. You’ll enjoy dramatic 3D audio as AI Sound tracks the action on screen with pinpoint accuracy.

Better Together

Q-Symphony 3.0

Amp up your audio with the greatest duo of all time – Samsung TVs paired with a Samsung soundbar. With Q-Symphony, your TV speakers paired with Q-Series and S-Series soundbar operate as one. Together, they can optimize all the channels to bring you a masterfully orchestrated sound experience.*

*Soundbar sold separately.

Get the Win

Motion Xcelerator Turbo Pro

Hold onto your seats–your high-speed games and movies are approaching peak performance with exceptional motion enhancements. Motion Xcelerator Turbo Pro creates consistently crisp 4K visuals at blazing-fast speeds up to 120hz, and Game Motion Plus goes up to 144hz with compatible PC-connected content.

Validated by Pantone^TM.
Enough Said.

Pantone ValidatedTM.

Dramatic hues and vivid color palettes validated by Pantone, the industry-leading color experts. From every fantastic detail on your favorite runway competition to popular animal and nature shows, you'll experience it all in a whole new way only on Samsung screens.

Game all day

Samsung Gaming Hub

Where gaming comes together. Stream your favorite games right from your TV. No console required.*

*High speed internet connection, additional gaming service subscriptions and compatible controller required.   *Content services may vary by regions and are subject to change without notifications.

SolarCell Remote, a greener future

SolarCell Remote

Turn up the volume on sustainability with the innovative SolarCell Remote™.